Melissa is an artist. Not by trade or practice, but creatively, in her mind. By trade and practice she’s a Maharat, a leader, and a guide. But she gets these incredible creative bursts, and I get to execute them! She saw my headshot, and wanted a twist for herself. My favorite messages are from her, saying “I just had this crazy idea for a photoshoot…” See one here.

Darker, more dramatic background? Or brighter? What do you think?

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We wanted something rich, dramatic, but still as colorful and vibrant as Melissa! The only purple in the original image was in her headband, but I infused the color into our backdrop and her necklace to build cohesion.

Here’s the setup behind the scenes!

Q: Rachel, how do you get most of your clients?

A: Via Instagram, Stacie messaged me, and said she got my name on NextDoor. So the answer? I get my clients through YOU!

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Stacie was looking for a referral, because she’s going through a TON of transitions, and needed a refresh on her headshot that reflected these next steps in life. Work in plastics manufacturing, a new home, and a new little walker under her new roof! I’m thrilled that someone made the connection for us, and it was so energizing to end our dynamic session excitedly discussing future sessions and her friends’ photography needs! Now she gets to pass it on.

I am Corona Woman!

Hear me roar. Or cry. Or call out in gratitude. Or fear.

I wear all the hats and I want to cast them to the ground. Sometimes I do, and hide in the closet. Sometimes the hats stack nicely.

I am so proud of myself. And ashamed.

All these people are me.

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I am Corona Woman. A self portrait dedicated to all those who are doing all the things all the time at the same time right now.

About the portrait: this is 6 separate images taken over the course of one morning in my dining room. I had one speedlight behind the camera and one bare-bulb strobe off right, both bouncing from the ceiling. I tethered my camera on a tripod to my computer, and set it to automatically take 15 shots of each story. I inched myself around the space so that I would have a variety of positions to assist with overlap. Then I spliced them together in Photoshop . I edited the now singular image with a heavy hand of dodge and burning to make it pop. Yes, my little one was actually fighting during the session (he rescinded his protest and requested to take part after he saw big sis was excited.) I desperately wanted to tidy, but didn’t permit myself to move a single item, so this is life during Covid-19 in all its glory.

I’ve been shying from requests from front porch/yard portraits during this time. I want to stay true to the custom art that my clients expect, I want to be meticulous about safety, and I want to make sure my own family is holding it together.

Then, a repeat client who had been amongst those inquiring hit me hard last night with a: “THIS TIME IS CRAZY! AND I WANT TO REMEMBER IT! I want to add it to our home gallery, because it’s a great way to remember this insane time beautifully.”

After processing it with her, I realized I can indeed accomplish all three while creating art with my clients and neighbors to commemorate this period.

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$400 includes:

• Photography session outdoors on your porch or in your yard, from a safe distance.

• Virtual consultation where you select your portrait, and we envision custom alterations.

• Optional gallery design included: see your image(s) in different sizes and configurations in your actual space.

• A calibrated, heirloom, mounted 8x10 art print, with the accompanying 8x10 digital image.

• Option to change print size, material, and add additional images. Upgrading your mounted print to wall art begins at an additional $235.

SIGN UP FOR A SLOT ON SUNDAY, MAY 3RD, AND RECEIVE $35 OFF.

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The first three images were combined to create the final portrait.

Sign up for your slot here. We will chat on the phone afterwards to discuss your vision, narrow down timing, and answer questions.

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Creating art requires a tremendous amount of control.

Something you totally lose when you decide to not only capture an image, but simultaneously jump to the other side of the camera, try to look good, and wrangle your kids. I admit it: every year, I struggle taking my own family portrait for our walls. And then every year, I say, I’m another year wiser, they are another year older, let’s give it a go!

This year, rather than going epic, like I enjoy doing for my clients, I said, let’s keep it really streamlined. Just us, in the new studio. Not my usual style, but a greater likelihood for less stress.

HAHHHAAAAAAHHAHAHAHA! It was a terrible experience! But we got this gem at the end:

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Which works for me, since these were some of our other images:

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Next year, I will once again say, “I’m another year wiser, they’re another year older, why not?”

LOLOLOL! (*cry)

My third shoot with the Marvelous Rabba Melissa, and I’ve learned about what she craves: authenticity. She wants gorgeous art on her walls, but she isn’t looking for everyone looking perfectly catalogue chic. She wants the expressions and moments that speak to her everyday life in this phase. The “pouty snuggle face,” the “I’m just silly,” the “I’m totally teenager.” She wants to remember everyone, exactly as they are.

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When she knew her brother and nephew were coming to town, she said it was an occasion to be remembered and documented. Our next step together is to mount her gallery wall with images we’ve printed together from this shoot, last year, and occasions before we were blessed to know each other when the littles were littler, and their wedding day. Their growth so far, to be added to for years to come.

Did you see that video where I was losing my mind about shooting in the new Shayna Image Studio/Compound?

“How’d that go?,” you wanted to know.

Laura and Craig Lerman, a realtor and lawyer respectively, each needed new headshots but desired different looks. So we captured Craig in the studio…

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…and for Laura we stepped outside…

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It was incredible to be able to get two very different looks in the same space in the matter of minutes.

My big takeaway from this shoot, was that although my chic french doors and ring doorbell haven’t yet been installed, I should still guide clients to the private side entrance to the studio. Otherwise, coming in the front door, they might be busted by my little ones, and then we get a “helper” for the session, who should be in bed.

Lesson learned. Fortunately for me, Laura and Craig are seasoned parents of six who totally embraced it. Laura kept calling MS her “fashion consultant,” and my daughter ate it up.

Laura is loving Real Estate, and you should learn more about her at www.lermanteam.com and on Facebook.

Craig is a Law powerhouse, working with businesses, corporations, and estates. Please visit www.lermanlawpc.com and follow him on Facebook as well.

Last Friday, I mentioned that I like thinking about styling a client in one of three categories:

1. Classically breathtaking

2. True to you

3. Designer’s dream

Today, let’s think about #2: True to you. While Classically Breathtaking evoked emotion in the way of timeless artwork, True to You is painting a picture of who you all are, right now. You want your personalities to shine. Bold fabrics, colors, and textures that are just a step up from what you wear every day. Stay away from logos or graphics that will draw attention away from you and your energy. Think about color groupings, rather than precisely matching. Shades of blues, greens, oranges, but variations on the theme.

Click the image above for the pinterest inspiration board. Next Friday is Part 3 of What to Wear!